Jim Beam: 2015 National Sales Conference

Brian Burkhart Keynote Presentation

THE GOAL Once a year, Kentucky bourbon giants Jim Beam have a unique opportunity to address an audience of both their internal team as well as all of their pivotal distributor partners at their annual National Sales Conference. Typically an opportunity to unveil their overarching marketing strategy, distribution plans and individual brand showcases, their 2015 meeting in Las Vegas, NV …

Shachar Schiff: Agile Testing Days 2014

SquarePlanet Keynote Presentation

THE GOAL Shachar Schiff, Founder of BAD TESTING, first came to SquarePlanet looking for help developing a presentation for his 30-minute keynote at an international software testing conference called Agile Testing Days in Potsdam, Germany. With an opportunity to speak to an international audience of nearly 500 attendees from 35 countries, Shachar (or Shak as his friends know him) wanted …