Sam Parker of on Avoiding Selfishness Consider Other's Perspectives

Brian Burkhart Maximizing Opportunity Podcast Leave a Comment

In this episode of Maximizing Opportunity, Brian and Derek take on one of the most common mistakes people make when communicating: being selfish. As natural as selfishness is, people often forget that truly connecting with their audience means going beyond your own interests and approaching things from their audience’s perspective.

Our guest this time around is Sam Parker, author of 212: The Extra Degree. The book is one of our favorites and focuses on the small extra steps that people can take to make the crucial difference between communicating selfishly and effectively.

For more on avoiding selfishness,
be sure to watch Orange – Lesson 3: Stop Being Selfish


Maximizing Opportunity Host

Brian Burkhart

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Brian Burkhart believes in “Making Waves.” He’s the founder and Chief Word Guy at SquarePlanet in Phoenix, and the co-founder and co-owner of AlterEgoAV and Mutt Jackson, both in Chicago. An adjunct lecturer at Northwestern University’s Farley Center for Entrepreneurship and Innovation and a highly sought-after speaker, Brian speaks regularly to audiences around the globe about beliefs and the power of communication. He’s coached C-suite leaders of Fortune 500 companies, TED speakers, Shark Tank contestants and countless business owners, helping all of them communicate and lead how they’ve always imagined.

Maximizing Opportunity Co-Host