Orange – Lesson 2: Communicate Better with Contrast

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Have you ever wondered why us SquarePlaneteers are all orange all the time? Or what this whole pirate thing is about? Well it’s not because we have an unbridled passion for citrus, or that we just like playing dress up. Although we don’t NOT like playing dress up.  It’s all about CONTRAST! In this episode, Brian pulls back our Orange …

Orange – Lesson 1: Communicating Beliefs in Business

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Brace yourselves, people. The first installment of Orange will focus on one of the most fundamental elements that influences the way we communicate: our beliefs. Beliefs lie at the core of everything we do. By looking at one of the most successful brands on the globe, Brian explores why the business world should be no different. So sit back, relax, …